Legal

Privacy Policy

At Premier, we value your privacy. This Privacy Policy explains how we collect, use, and protect your information when you use our website or services.

Last updated: October 1, 2026

1 Information We Collect

When you use our site or request an evaluation, we may collect:

  • Name
  • Email address
  • Phone number
  • Vehicle details (make, model, year, VIN)
  • Photos or descriptions of damage
  • Payment details (processed securely by third-party providers)
  • Messages you send through our website chat assistant, along with any contact, vehicle, or claim details you choose to share in the chat

2 How We Use Your Information

We use your information to:

  • Evaluate your vehicle’s diminished value
  • Provide paid report services
  • Respond to inquiries and offer support
  • Improve our services and user experience
  • Follow up on questions and requests submitted through our website chat assistant

We do not sell your personal information to third parties.

3 Data Security

We take reasonable precautions to protect your information. All sensitive data is transmitted securely and stored using encryption or secure systems.

4 Third-Party Services

We may use third-party services for payment processing, analytics, or to operate our website chat assistant. These services have their own privacy policies.

5 Cookies

Our website may use cookies to enhance user experience. You can disable cookies through your browser settings if preferred.

6 SMS Communications

If you provide your mobile phone number and opt in to receive text messages, we may send you SMS messages related to your inquiry, claim updates, appointment scheduling, and customer support. Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP.

We do not share, sell, rent, or disclose your mobile opt-in information or SMS consent with third parties or affiliates for marketing or promotional purposes.

7 Website Chat Assistant

Our website includes an AI-powered chat assistant that answers general questions using information published on this website. If you use it:

  • Your messages and the assistant’s responses are recorded, and a transcript of the conversation may be emailed to our team so we can follow up with you.
  • If you provide your name, email address, phone number, or details about your vehicle or claim in the chat, we use that information to respond to your inquiry and provide our services, as described in this policy.
  • The chat assistant is operated by a third-party provider that processes and stores conversation data on our behalf, subject to its own privacy and security practices.
  • Please do not share sensitive information in the chat, such as Social Security numbers, driver’s license numbers, or payment card details.
  • We do not sell chat transcripts or the contact information you provide in the chat.

Responses from the chat assistant are automated and provided for general informational purposes only. See our Terms & Conditions for more information.

8 Your Rights

You may request access to, correction of, or deletion of your personal data by contacting us directly.

9 Changes to This Policy

We may update this policy occasionally. Changes will be posted on this page with the updated date.

Questions about this policy?

Contact Premier Vehicle Valuation Specialists and we’ll be glad to help.